The brand refresh captures the vibrant, youthful spirit of the company and appeals to Gen Z around the world Chatime, a leading global bubble tea and innovative beverage brand, announced a brand refresh anchored on its new brand promise, “Cups of Joy.” Since 2010, it has helped shape the global bubble tea[Read More…]
Tag: United Arab Emirates
Halal industry to boom in Southeast Asia
The global halal food market reached $2,221.3 billion in 2022 and is forecasted to grow at a rate of 11.1 per cent, reaching $4.1 trillion by 2028 Recently, the Thai cabinet approved initiatives aimed at transforming Thailand into a halal hub in Southeast Asia by 2028. The goal is to[Read More…]
UAE’s first beer brewery set to open in Abu Dhabi
Abu Dhabi updated its rules in 2021, allowing alcohol license holders to produce drinks on-site for consumption at licensed venues A beer brewery is set to open in Abu Dhabi, United Arab Emirates this month, becoming the first company to legally produce alcoholic beverages in the region. Craft, a microbrewery[Read More…]