Refreshed, reimagined, and ready to disrupt the salad category Fresh Express, the brand leader in value-added salads, unveiled its refreshed brand identity, signalling a new era for the category leader. With a modernised logo, thoughtfully redesigned packaging, and a strategic vision rooted in fresh quality, taste, and health, Fresh Express[Read More…]
Tag: Gen Z
UFS Future Menus highlights global rise of gourmet street cuisine
The rise of Asian flavours in an evolving global foodservice market The Street Food Couture trend, highlighted by Unilever Food Solutions (UFS) in their Future Menus 2025 report, illustrates the evolving culinary landscape where traditional street foods are being transformed into gourmet offerings. This shift is influenced by cultural exploration,[Read More…]
How nutricosmetics are gaining traction
The Asia-Pacific region, including India, is emerging as a significant market for nutricosmetics The quest for radiant skin, lustrous hair, and overall beauty is no longer confined to topical creams and serums. Consumers are embracing a holistic approach to beauty, recognising the profound connection between inner health and outer radiance.[Read More…]
Givaudan and Moonshot Pirates collaborate to shape future of alternative protein
Shape the Future inspires young innovators to rethink alternative protein experiences Givaudan, a global leader in flavours, taste, functional and nutritional solutions, announced a new collaboration with Moonshot Pirates, a dynamic movement of young leaders and changemakers. The “Shape the Future” Challenge is designed to inspire Gen Z consumers to imagine the alternative protein experience of[Read More…]
Triveni Engineering launches whisky brand Matsya
The Crafters Stamp Rare Artisan Blended Whisky exemplifies Triveni’s commitment to quality and sophistication Triveni Engineering & Industries Ltd. (TEIL) has introduced two premium whisky brands—Matsya Triple Reserve Blended Whisky and The Crafters Stamp Rare Artisan Blended Whisky—to enter the Indian-Made Foreign Liquor (IMFL) market. These brands cater to the[Read More…]
Transformation of Chinese wine market
China Customs data indicates a significant decline in China’s wine imports for 2023, with a 26 per cent decrease in volume and a 15.2 per cent decrease in value Australian wine exports reached a value of $2.2 billion in 2023–24, marking a 17 per cent increase and the highest level[Read More…]
Chatime delivers Cups of Joy worldwide
The brand refresh captures the vibrant, youthful spirit of the company and appeals to Gen Z around the world Chatime, a leading global bubble tea and innovative beverage brand, announced a brand refresh anchored on its new brand promise, “Cups of Joy.” Since 2010, it has helped shape the global bubble tea[Read More…]
Gen Z and millennials prioritise spending on healthy food over streaming
Lifesum revealed that Gen Z and Millennials are embracing functional foods that provide additional health benefits New research from Lifesum, the leading global healthy eating platform, indicates that Gen Z and Millennials are leading a movement towards healthy eating amidst the current cost-of-living crisis by scaling back on non-essentials, including streaming[Read More…]
Nutrition expert shares top eight sustainable and affordable seafood choices
Gen Z and Millennials are much more likely than the older generations to cite preparing and cooking seafood as a lot of work and taking too much time as a barrier New findings from a YouGov Survey commissioned by the Aquaculture Stewardship Council (ASC) and the Marine Stewardship Council (MSC) reveal that 60 per cent[Read More…]
Coca-Cola introduces ‘Masterpiece’ global brand campaign in Australia
The film, created by Blitzworks, a strategy and creative consultancy based in London, encourages Gen Z viewers to pursue their passions, take a break Coca-Cola has introduced its ‘Masterpiece’ global brand campaign in Australia. The film, created by Blitzworks, a strategy and creative consultancy based in London, encourages Gen Z[Read More…]
