Shape the Future inspires young innovators to rethink alternative protein experiences Givaudan, a global leader in flavours, taste, functional and nutritional solutions, announced a new collaboration with Moonshot Pirates, a dynamic movement of young leaders and changemakers. The “Shape the Future” Challenge is designed to inspire Gen Z consumers to imagine the alternative protein experience of[Read More…]
Tag: Gen Z
Triveni Engineering launches whisky brand Matsya
The Crafters Stamp Rare Artisan Blended Whisky exemplifies Triveni’s commitment to quality and sophistication Triveni Engineering & Industries Ltd. (TEIL) has introduced two premium whisky brands—Matsya Triple Reserve Blended Whisky and The Crafters Stamp Rare Artisan Blended Whisky—to enter the Indian-Made Foreign Liquor (IMFL) market. These brands cater to the[Read More…]
Transformation of Chinese wine market
China Customs data indicates a significant decline in China’s wine imports for 2023, with a 26 per cent decrease in volume and a 15.2 per cent decrease in value Australian wine exports reached a value of $2.2 billion in 2023–24, marking a 17 per cent increase and the highest level[Read More…]
Chatime delivers Cups of Joy worldwide
The brand refresh captures the vibrant, youthful spirit of the company and appeals to Gen Z around the world Chatime, a leading global bubble tea and innovative beverage brand, announced a brand refresh anchored on its new brand promise, “Cups of Joy.” Since 2010, it has helped shape the global bubble tea[Read More…]
Gen Z and millennials prioritise spending on healthy food over streaming
Lifesum revealed that Gen Z and Millennials are embracing functional foods that provide additional health benefits New research from Lifesum, the leading global healthy eating platform, indicates that Gen Z and Millennials are leading a movement towards healthy eating amidst the current cost-of-living crisis by scaling back on non-essentials, including streaming[Read More…]
Nutrition expert shares top eight sustainable and affordable seafood choices
Gen Z and Millennials are much more likely than the older generations to cite preparing and cooking seafood as a lot of work and taking too much time as a barrier New findings from a YouGov Survey commissioned by the Aquaculture Stewardship Council (ASC) and the Marine Stewardship Council (MSC) reveal that 60 per cent[Read More…]
Coca-Cola introduces ‘Masterpiece’ global brand campaign in Australia
The film, created by Blitzworks, a strategy and creative consultancy based in London, encourages Gen Z viewers to pursue their passions, take a break Coca-Cola has introduced its ‘Masterpiece’ global brand campaign in Australia. The film, created by Blitzworks, a strategy and creative consultancy based in London, encourages Gen Z[Read More…]
