Castel Group has significant and extensive expertise across West and Central Africa and is a partner to Diageo in 11 other markets in Africa Diageo plc, announced the sale of its 80.4 per cent shareholding in Guinness Ghana Breweries plc to Castel Group, building on its relationship with Castel as[Read More…]
Tag: Guinness
Diageo identifies 2025 socialising trends in new global report
Distilled 2025 uses AI-driven analysis to offer foresight into trends shaping consumer behaviour in 2025, including the rise of consumers alternating between alcoholic and non-alcoholic drinks Diageo, maker of Johnnie Walker, Don Julio Tequila and Guinness, has unveiled its annual global trends report which reveals how and why consumers will socialise over the[Read More…]
Diageo announces paper-based bottle trial for Baileys Irish cream liqueur
In partnership with PA Consulting, as part of the Bottle Collective with PA and PulPac, Diageo is trialling a Dry Molded Fiber bottle which is 90 per cent paper Diageo, the maker of Johnnie Walker Scotch Whisky, Don Julio Tequila and Guinness has announced new plans to trial paper-based packaging[Read More…]
