Organic growth reached 7.6%, with real internal growth (RIG) of 2.4% and pricing of 5.2%. Growth was broad-based across most geographies and categories, with increased pricing, continued momentum in retail sales and a further recovery in out-of-home channels. Total reported sales increased by 5.4% to CHF 22.2 billion (3M-2021: CHF 21.1 billion). Foreign exchange decreased sales[Read More…]
Company Result
Missfresh’s continued improvements to private label fresh food brand lead to sales bulging for Q4
Yungui Xiao, who leads Missfresh’s merchandising department, shared that the company has been constantly upgrading its supply chain capabilities. Using big data analytics to extract insights on customers’ consumption habits, Missfresh’s merchandising team is able to optimize factors such as the portion size and weight of fresh food offerings. Missfresh Limited a pioneer in[Read More…]