Many of the unhealthy snacks children consume regularly are high in sugar and also typically high in calories.
Public Health England (PHE) has launched the first Change4Life campaign promoting healthier snacks to help parents take control of their children’s snacking habits.
Many of the unhealthy snacks children consume regularly are high in sugar and also typically high in calories.
On an average, children are consuming at least three unhealthy snacks and sugary drinks a day, with around a third consuming four or more. The overall result is that children consume three times more sugar than is recommended.
The new Change4Life campaign encourages parents to look for 100-calorie snacks, two a day maximum to help them purchase healthier snacks than the ones they currently buy.
Selected supermarkets are supporting the campaign. As part of their wider work promoting good health, Tesco will help parents – in-store and online – choose affordable, healthier snacks that contain 100 calories or less.
Co-op will also provide tasty and healthy snacking products, making it easier for customers to make healthier choices on the go.
PHE is working with the food industry to cut 20 per cent of sugar from the products children consume most by 2020, with work to reduce calories due to start in 2018.
