BACARDÍ Mixed with Coca-Cola RTD will be available in several markets around the world The Coca-Cola Company and Bacardi Limited announced an agreement to debut BACARDÍ rum and Coca-Cola as a ready-to-drink (RTD) pre-mixed cocktail. BACARDÍ Mixed with Coca-Cola RTD will be available in several markets around the world, with[Read More…]
Tag: Mahesh Madhavan
Bacardi acquires Ilegal Mezcal brand in the US
Bacardi to accelerate brand growth within the fast-growing super-premium mezcal category Bacardi Limited announced the completion of a transaction that makes the family-owned company the sole owner of ILEGAL Mezcal, a leading super-premium artisanal mezcal. The transaction follows a successful relationship in which Bacardi partnered with ILEGAL in 2015. We[Read More…]
