Natural Grocers expands private label with Grass-Fed Beef Sticks and Bites

December 23, 2025 | Company News

The latest offerings include two new grass-fed beef sticks and two new pouches of grass-fed beef bites, available in original and jalapeño flavours Natural Grocers, the nation’s leading family-operated organic…

The latest offerings include two new grass-fed beef sticks and two new pouches of grass-fed beef bites, available in original and jalapeño flavours

Natural Grocers, the nation’s leading family-operated organic and natural grocery retailer, has added a new batch of private-label savoury snacks with the launch of Natural Grocers Brand Beef Sticks and Bites. Made with 100 per cent grass-fed beef that’s hand-cut and hand-packaged, these four new varieties deliver plenty of protein to fuel an arduous workout—or simply a long workday. It’s premium quality at an always-affordable price, with the added satisfaction of supporting family farms with every bite.

The latest offerings include two new grass-fed beef sticks and two new pouches of grass-fed beef bites, available in original and jalapeño flavours. Like all Natural Grocers Brand products, the sticks and bites meet the company’s rigorous standards under Natural Grocers’ “Commitment to Quality,” one of its Five Founding Principles upheld for more than 70 years.

“Our house brand is more than just a label, it’s a reflection of our family’s values,” said Raquel Isely, vice president of marketing at Natural Grocers. “Many beef jerky sticks and snacks on the market claim to be grass-fed but lack certification. Our beef sticks and bites are source-verified to ensure traceability from the ranch to your pantry. We’re proud to bring these new offerings to our shelves, delivering top-notch taste, trusted quality and affordability.”

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