The new formulation hub will serve 15,000 of Frutarom’s customers in Europe. Frutarom has opened a natural colour formulations centre at its Etol plant in Celje, Slovenia, following a €5…

The new formulation hub will serve 15,000 of Frutarom’s customers in Europe.

Frutarom has opened a natural colour formulations centre at its Etol plant in Celje, Slovenia, following a €5 million investment in equipment and technology for the new facility.

The new formulation hub will serve 15,000 of Frutarom’s customers in Europe – about 50 per cent of the company’s global customers.

Frutarom completed the takeover of flavour manufacturer Etol in 2012.

Frutarom has also initiated dozens of agriculture collaborations with local farmers in multiple locations and countries to ensure the supply of continuous and sustainable natural sourcing of pigments and food colourings.