Start-ups

#startupoftheday 65- Sulo Nutrition

startupoftheday-65-sulo-nutrition

Nutrition coupled with taste

Inception– 2020

Location– New Delhi

Domain– Nutritionals

Founders- Dhanraj Agarwal, Gaurang Bindra, and Saheb Bedi

Total team strength– NA

Total funds raised– NA

Investors– NA

Revenue generated since inception– NA

 

Key Highlights

  • Launched flavourful gummies to fulfill the nutritional needs
  • Introduced Amla gummy candies for healthy and shiny hair
  • To expand to 7-9 more products in the next two years, which will include health drinks and soft gels
  • To build an AI-based app that will analyze the health of consumers

 

Founder Speaks-

“The Nutraceutical industry in India is likely to have a 21% CAGR by the year 2022 and it is expected to grow rapidly to account for 3% of the global share by 2022.  For-seeing the stats, consumption, and need of nutraceuticals products in the Indian market is significantly increasing making it a great period for the brand to grow. Riding on the trend, we are planning to launch nearly 7-9 products in the next 2 years targeting mass audiences and catering to their daily requirements.”

Dhanraj Agarwal, Chief Executive Officer, Sulo Nutrition, New Delhi

 

L-R- Saheb Bedi, Dhanraj Agarwal, Gaurang Bindra

 

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