KerryNutri Guide supports development of healthier products in changing regulatory landscape
Kerry, a world leader in taste and nutrition, has launched a new tool that will support manufacturers to optimise the nutritional profile of products while being aware of the various front of pack regulations. KerryNutri Guide can measure food and beverages across a wide range of front-of-pack nutrition labelling systems and guide the user to a better score.
KerryNutriGuide has been launched in response to the need to promote healthier diets globally amid a changing regulatory environment. Governments across the world are introducing taxes and restrictions on products that are high in fat, sugar and salt to combat health issues which put a huge burden on public resources, while manufacturers have the challenge of creating great tasting products that still meet these guidelines.
The online tool can support brands in navigating this changing landscape, quantifying the nutrition score of products against over 10 global nutrient profile models and guiding users on how that score can be improved. Partnering with Kerry, manufacturers can use the scoring model to identify areas for reformulation and innovation.
Speaking about the launch of KerryNutriGuide, Albert McQuaid, Global Chief Science and Technology Officer at Kerry, said: “In the past five years we have witnessed the most significant increase in nutrition restrictions and tax implementations to tackle obesity in history. Today over 40 countries worldwide use a front of pack nutrition label and this can be challenging for companies who have products that are sold in multiple markets. KerryNutriGuide measures products against the various front of pack requirements while also demonstrating how improving the nutritional profile can improve their score.
“It can be incredibly challenging for companies who sell products into multiple countries to understand exactly how these labelling systems will appear on their product. Using KerryNutriGuide, we can innovate with customers to create products that meet challenges such as sugar taxes, sodium reduction targets, and comprehensive nutritional profile models. We have a broad range of technologies that can support reformulation as well as leading insights to support manufacturers in a challenging environment. We need to work together to create a world of sustainable nutrition, that is better for people and the planet – KerryNutriGuide is one way that we can support customers in our joint goals.”
Using data entered by the user, the tool measures the impact of a product that is packaged and ready for the end consumer, calculating energy as well as saturated fat, sugar, fibre, protein and salt content.
