#startupoftheday 15- Fitday Pvt Ltd

Holistic nutraceutical startup

Inception- 2020

Location- Hyderabad

Domain- Nutraceutical

Founders- P Suresh Raju

Total team strength- 50

Total funds raised- NA

Investors/Mentors- Self-funded

Revenue generated since inception- Rs 6 crore 

Key Highlights

• Planning to open 50 stores by 2023 pan India
• Launched six nutraceutical gummies for its consumers across ages
• Tying up with various health and sports-related companies to create awareness for preventive lifestyle vs curative lifestyle

Founder Speaks-

“The nutraceuticals markets was expected to grow in India as it was seemingly an untouched market. But due to the pandemic and raising awareness of the population, the nutraceuticals market is expected to grow at $28 billion by 2025. So there is a huge scope for this market.”

- P Suresh Raju, Founder, Fitday, Hyderabad